Here are selected projects and assignments I did over the last years during full time positions and as a freelancer. All of these projects had amazing creatives, like photographers, designers, developers and stylists involved. You will find some of them linked in the project details.

Besides creative input and direction, my responsibilities were managing the strategy behind the projects and making them succeed.

Review of the brand structure and recommendation of a brand architecture that enables future growth.

momox GmbH

see details

Developing a branded area for sneakers.

MyToys GmbH

see details

Creating campaign landing pages and websites for JACK & JONES.

JACK & JONES / BESTELLER SE

see details

Creating

communication and campaigns for Zalando's private labels.

zLables / Zalando SE

see details

Development of a global fashion tech mass customization brand with Japanese

heritage.

ZOZO Inc

see details

Connecting the Renault Sports Formula One Team sponsorship in a relevant campaign for JACK & JONES.

JACK & JONES / BESTSELLER SE

see details

Creating a fashion

cooperation for Zign

zLabels / Zalando SE

see details

Creating private

brands for Zalando.

zLables / Zalando Se

see details

3 IDEAS I FAILED TO SELL

Some great ideas never get realized.

During my years of work there were 3 ideas in particular that I would have loved to do, but for various reasons did not get realized. I still want to share them, as they reflect the way I think pretty well.

Let´s see them